About the Owner
My name is Trish, as the Lead Marketing Strategist and Creative Director, I work alongside a dedicated team of exclusively female subcontractors to execute intentional digital marketing and branding strategies through a simplified, systems driven process designed to help brands grow and streamline with clarity.
Farrell’s Daughter Consulting evolved from my work as a freelance graphic designer and virtual assistant after recognizing that clients needed more comprehensive, aligned support. With a Bachelor of Science in Sociology, my approach is deeply informed by human behavior and communication, allowing me to craft personalized solutions that help businesses clarify their message and put the right systems in place so outreach, engagement, and growth can happen consistently. I guarantee when we partner together and do the work, the systems, messaging, and strategy that support your revenue are aligned, intentional, and built to improve your bottom line.
Farrell's Daughter
About
My late father, Farrell, instilled in me the value of serving others, a principle
that is reflected in the name of my company. By leveraging my education
and experience, I uphold his commitment to community service, treating each client as an individual with distinct requirements. If you're feeling overwhelmed or simply seeking assistance, you've come to the right place.
Our mission is to cater to clients of all types including those who face unique challenges such as ADD, ADHD, PTSD, anxiety, or difficulties with technology due to age or socioeconomic background. By focusing on these specific challenges, we're able to offer customized solutions and strategies that not only educate our clients about marketing but also empower them to excel in their business endeavors. My ultimate goal is to ensure that entrepreneurs, regardless of their personal obstacles, receive the support and resources they require to thrive.
Before anything works, everything has to align. Here’s how we support brands and non-profits.
Branding: The Foundation
Branding defines who you are and how people experience you.
Branding work includes:
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Brand strategy (mission, values, positioning)
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Audience clarity and messaging direction
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Brand voice, tone, and personality
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Visual identity (logo, colors, fonts, design system)
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Brand guidelines for consistency
Outcome:
People understand you, trust you, and recognize you across every touchpoint.
Marketing: The Engine
Marketing is how your brand shows up, gets seen, and stays top-of-mind.
Marketing work includes:
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Website structure and conversion flow
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Content strategy (social, email, blogs, campaigns)
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Email marketing and funnels
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Launch and campaign planning
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Marketing systems, tools, and workflows
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Performance tracking and optimization
Outcome:
Your brand reaches the right people at the right time with the right message.
Core FDC Sub-Contractors
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Success
Executive Virtual Assistant
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MJ
Marketing Assistant
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Mariel
Website Assistant
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Aaliyah
Virtual Admin
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